Software development can easily become focused on technology before the actual problem has been understood.
A better process starts with discovery. What is happening today? Who is affected? What makes the current process inefficient? What outcome does the business actually want?
From there, the problem can be translated into requirements. Those requirements become the foundation for user experience decisions, technical architecture and development priorities.
Testing is part of the process too. A product isn't successful simply because the application runs. It needs to solve the intended problem reliably and provide a useful experience for its users.
The final step is learning from real usage. Once a product is live, feedback and data can reveal opportunities that weren't visible during the initial development process.
That creates a cycle: understand, define, design, build, test, launch and improve.